SERES Auto: Pioneering the Future of New Energy Vehicles

SERES Auto, a renowned technology-driven manufacturer, stands at the forefront of the new energy vehicle market. Recognized among the top 500 enterprises in China and proudly listed on the A-share market, SERES Auto boasts a workforce of over 20,000 employees. The company’s operations span the development, manufacturing, sales, and service of new energy vehicles, traditional automobiles, and their essential assemblies, marking it as a significant player in the automotive industry.

MF Platform: Revolutionizing Automotive Technology

At AUTO Beijing 2024, SERES Auto unveiled the groundbreaking MF platform, a testament to their commitment to innovation. This platform embodies comprehensive safety, diverse power options, versatile space, and intelligent technology, setting a new benchmark in the automotive industry.

A marvel of engineering, the MF platform allows SERES to rapidly adapt to changing market demands and consumer expectations. As the automotive industry embraces a new era of intelligent change, the MF platform ensures a seamless transition into the future for consumers. The benefits of the MF platform are reflected in four key aspects:

1. Redefining Safety: The MF platform introduces the industry's first comprehensive safety system, covering over 150 safety scenarios with more than 200 safety features and 40 leading-edge safety technologies. This extensive approach significantly elevates safety standards for drivers and passengers.
2. Diverse Power Options: The MF platform stands out as the only one in the industry compatible with range extenders, pure electric, and hybrid power forms, offering users a wide array of choices.
3. Versatile Space: With a high degree of customization and scalability across different vehicle models and types—from B-class to D-class, sedans to SUVs, MPVs, and beyond—the MF platform efficiently meets a wide range of consumer needs. Regardless of vehicle type, the platform supports luxurious and comfortable configurations to satisfy personalized demands.
4. Intelligent Technology: As the heart of SERES’ ‘Intelligence Redefining Luxury’ vision, the MF platform delivers industry-leading intelligence to all SERES models. It has achieved 100% complete Service-Oriented Architecture (SOA), opened over 1,300 API interfaces, and can integrate more than 5,000 applications. Coupled with powerful Over-The-Air (OTA) upgrade capabilities, the MF platform ensures vehicles remain contemporary and highly functional, making them truly smart, user-friendly luxury cars.

Pioneering Range-Extender Technology

SERES has strategically invested heavily in range-extender technology, achieving industry-leading results with four key technical strengths:

1. All-Scenario Coverage: Known as "Electric in the city, with fuel for long trips," this technology allows seamless switching between electric and fuel solutions, eliminating the need to worry about finding a charging spot.
2. Energy Efficiency: Achieving "double the performance, half the consumption," the technology, based on a 1.5T engine, matches the performance of a traditional 3.0T fuel vehicle, accelerates to 100 km/h within 5 seconds, and exceeds 41% thermal efficiency.
3. Enhanced User Experience: The range-extender technology ensures a quiet cabin, smooth acceleration, and quick response akin to pure electric cars. Features like V2L external discharge extend users’ daily lives.
4. Intelligent Control System: This system learns users’ driving habits, charging options, and road conditions to optimize energy consumption strategies, providing the best NVH performance and energy efficiency.

SERES 5 Highlights

The SERES 5, leveraging Range Extender 3.0 technology, offers an impressive WLTP combined range of up to 1175 km. Combining the driving range of a traditional fuel vehicle with pure electric performance, it provides an exceptional driving experience. With dual-motor four-wheel drive, the SERES 5 ensures a distinctive and sporty driving experience. Additionally, it is equipped with nine standard active safety features and a safety cage body, ensuring both enjoyable and safe driving.

SERES 7 Highlights

The SERES 7, a large-size SUV, aims to make every journey feel like home. It offers versatile and spacious interiors with five-seater and six-seater versions to meet various family needs. The luxurious cabin features zero-gravity seats and eight-point seat massage functions. In-car charging and V2L external discharging add convenience to travel. With eight airbags, nine active safety features, and a safety cage body, the SERES 7 ensures the safety of all passengers.

Intelligent Manufacturing

The SERES Intelligent Manufacturing Plant, built according to Industry 4.0 standards, is “China leading, world-class.” With over 5000 intelligent pieces of equipment, the plant achieves 100% automation of critical processes. With unparalleled global production efficiency, a new vehicle rolls out every 30 seconds. The factory's exceptional capabilities are further highlighted by its world-leading 9000-ton die-casting technology.

C.A.R.E Philosophy

To meet the growing demands of premium consumers, SERES is upgrading its entire service system and approach by implementing the C.A.R.E philosophy. This approach provides intelligent services to enhance the luxurious experience for users, ensuring that SERES remains at the cutting edge of the new energy vehicle market.

With its innovative technologies, intelligent manufacturing, and commitment to excellence, SERES Auto is set to redefine the future of the automotive industry, delivering unparalleled value and experience to its consumers.